# Audit a brand’s organic social content. Read the pattern and its evidence

Read a brand's collected organic activity over 30 or 90 days, then inspect the posts behind the findings. Each platform retains its own engagement base, sample and coverage.

- For: Brand, social and creative teams
- Providers: 1 (Adspy.sh), 5 tools
- Example (One brand lookup, one 90-day social report, 20 listed posts on one platform and one post opened with tags. Accounts are already collected): at most $0.17, computed from the live catalog
- Updated: 2026-10-24

## One provider, the complete research job

Adspy supplies this job's observations and research tools through one Agentik connection and one prepaid balance.

- **Adspy.sh** (5 tools, at most $0.17): Observed public posts, reports and the source evidence for this research task.

## Give this to your agent

```text
Use my connected Agentik MCP server for this job: organic social audit.

Audit my brand's collected organic activity over 30 or 90 days. Ask which platforms matter. Read its social report, list up to 20 posts on one chosen platform and open one useful proof post with its available tags. Present separate platform sections for cadence, formats, typical engagement and breakouts. Tie each recommendation to observed posts or the report; say when the sample cannot support it. Quote another page or more detailed posts before expanding.

Use these Agentik tools for the written steps: adspy/get-context, adspy/search-brands, adspy/get-brand-social, adspy/list-social-posts, adspy/get-social-posts. Reuse identifiers from actual earlier results, never the illustrative page inputs. When collection is needed, quote it separately and wait for my approval. Use the account-collection playbook. Do not invent a handle, move an account attached to another brand, or treat a waiting job as failed.

Keep platform, period, observation dates, coverage, sample size, denominator, uncertainty and source links. Preserve the provider's no_clear_gap and insufficient-data conclusions. Do not infer spend, reach, conversions, ROAS or causal performance from public posts.

Before running anything, inspect each tool with inspect_tool, ask me for any input you don’t have instead of inventing it, and tell me the total price. Wait for my go. At the end, tell me what Agentik charged.
```

## You provide

- Brand and collected platforms
- 30 or 90 days
- The question your audit should answer

## Before this job

- The brand's account is already collected, or the account-collection playbook is completed first.
- Brand reports require the actual brand key and its account association; an account ID alone is not a brand key.

## What you get: an organic activity report with cited posts and limits

- Coverage and freshness by account and platform
- Cadence, formats and typical engagement with intervals
- Observed breakouts and source posts
- Evidence-based implications and what remains uncertain

## How to audit a brand’s organic social content in Claude or ChatGPT

Prices are the most each call can reserve for this example: One brand lookup, one 90-day social report, 20 listed posts on one platform and one post opened with tags. Accounts are already collected.

### 1. Check the brand and available data

Read the current coverage, resolve the brand and keep accounts known only through organic posts. Use the returned brand key and the platforms actually collected.

- [Adspy.sh ad and organic coverage](/tools/adspy/get-context.md) `adspy/get-context` (Adspy.sh): free
- [Find brands in Adspy.sh](/tools/adspy/search-brands.md) `adspy/search-brands` (Adspy.sh): at most $0.001

### 2. Read the brand report

Keep platform sections, sample sizes, intervals and missing history together. A small sample can prevent a conclusion.

- [Adspy.sh brand organic social report](/tools/adspy/get-brand-social.md) `adspy/get-brand-social` (Adspy.sh): at most $0.12

### 3. Inspect the evidence

Read a bounded sample on the chosen platform and open a supporting post with its available tags and analysis provenance.

- [Adspy.sh organic brand posts](/tools/adspy/list-social-posts.md) `adspy/list-social-posts` (Adspy.sh): at most $0.04
- [Adspy.sh organic post details and AI tags](/tools/adspy/get-social-posts.md) `adspy/get-social-posts` (Adspy.sh): at most $0.002

Example total: at most $0.17. Each call is billed for measured usage; unused reservations are released.

## Ask it your way

- Keep the research to one platform and show the evidence behind each conclusion.
- Explain what the available sample cannot establish.

## Why through Agentik

- Use one Agentik connection and the existing prepaid balance.
- Read the report and the posts behind it in the same conversation.
- Inspect the tools, approve the quote and see the amount actually charged.

## Good to know

- These are observed public posts. Missing counts stay unknown; rounded counts and incomplete history stay labelled.
- TikTok and YouTube engagement is per view; Instagram engagement is per follower. Keep those bases separate.
- Suspected paid-reach posts are shown separately and excluded from the organic figures as the provider reports them.
- Post tags may come from video, a cover and caption, or a linked ad. Keep that provenance and do not invent a missing transcript.

## When to use something else

For private reach, conversions or paid account performance, use your connected account's reporting tools. Public posts provide a different and incomplete set of observations.

## Organic social audit: questions

### What does the example cost?

At most $0.17 for the example described. New account collection and any larger volume are quoted separately. You pay the settled usage; repeated or included items can cost less.

### Are AI tags billed separately?

No. Available post tags are included with the post. A missing analysis stays missing, and a cover-based analysis is identified as such.

### Can the result prove business performance?

No. Public engagement, posting activity and creative reuse are observed signals. They do not establish spend, conversions, profitability or causal lift.

## Keep going

- [Collect a brand’s social account](/collect-brand-social-account.md): Find a brand’s official TikTok, Instagram or YouTube account, collect it when needed, and follow the job until its posts are available.
- [Organic breakout analysis](/organic-breakout-analysis.md): The posts far above a brand account’s usual views, their observed creative traits, and suspected paid reach kept separate.
- [Organic social benchmark](/organic-social-benchmark.md): Two to five brands on one platform over the same period, with medians, intervals, sample sizes and the differences the data supports.
- [Paid and organic brand strategy](/paid-organic-brand-strategy.md): A brand’s public ad strategy and organic activity read together, with their evidence kept separate and the observed links between posts and ads.
- [Social tools for your agent](/tools/social.md)
- [Advertising tools for your agent](/tools/advertising.md)

## Agent tool guides

- [Social data access for agents](/ai-agent-social-media-data.md)

[All playbooks](/playbooks.md) · [Connection guides](/docs/clients.md) · [Billing](/docs/billing.md)

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