# Google Ads campaign management MCP

8 tools on your own Google Ads account, from $0.05 per applied change.

## Implementations

- [Apply a Google Ads plan](/providers/google-ads/apply-plan.md): `google-ads/apply-plan`, free preview, $0.05 per applied change. Preview, validate and atomically apply a Google Ads v25 build/change plan: campaigns, budgets, ad groups, RSA/Display/Demand Gen ads, image/text/YouTube. Works on your own Google Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs customer id, currency and operations.
- [Create a Google Ads campaign](/providers/google-ads/create-campaign.md): `google-ads/create-campaign`, free preview, $0.05 per applied change. It is always created PAUSED and there is no option to create it active: someone has to look at it before it spends. Works on your own Google Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs customer id, name, channel type and more.
- [Rename a Google Ads campaign](/providers/google-ads/rename-campaign.md): `google-ads/rename-campaign`, free preview, $0.05 per applied change. The name is the only thing that changes: delivery, budget and targeting are untouched. Works on your own Google Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs customer id, campaign id and name.
- [Update a Google ad group bid](/providers/google-ads/update-adgroup-bid.md): `google-ads/update-adgroup-bid`, free preview, $0.05 per applied change. Change the default CPC bid of a Google Ads ad group. Works on your own Google Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs customer id, ad group id and cpc bid.
- [Update a Google ad group status](/providers/google-ads/update-adgroup-status.md): `google-ads/update-adgroup-status`, free preview, $0.05 per applied change. Pause, re-enable or remove a Google Ads ad group. Works on your own Google Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs customer id, ad group id and status.
- [Update a Google Ads campaign budget](/providers/google-ads/update-campaign-budget.md): `google-ads/update-campaign-budget`, free preview, $0.05 per applied change. Change the daily budget of a Google Ads campaign. Works on your own Google Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs customer id, budget id and daily amount.
- [Update a Google Ads campaign schedule](/providers/google-ads/update-campaign-schedule.md): `google-ads/update-campaign-schedule`, free preview, $0.05 per applied change. Change the start or end date of a Google Ads campaign. Works on your own Google Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs customer id and campaign id.
- [Update a Google Ads campaign status](/providers/google-ads/update-campaign-status.md): `google-ads/update-campaign-status`, free preview, $0.05 per applied change. Pause, re-enable or remove a Google Ads campaign. Works on your own Google Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs customer id, campaign id and status.

## Other capabilities

- [Google Ads Transparency Center](/tools/google-ads/ad-library.md): 5 tools.
- [Google Keyword Planner](/tools/google-ads/keyword-planner.md): 8 tools, from $0.005 per call.
- [Google Ads reporting](/tools/google-ads/reporting.md): 21 tools, from $0.005 per call.
- [Google Ads creatives](/tools/google-ads/creatives.md): 8 tools, from $0.005 per call.
- [Google Ads audiences & targeting](/tools/google-ads/audiences.md): 1 tool, from $0.005 per call.

## Providers

- [Google Ads](/providers/google-ads.md): 45 tools, from $0.005 per call, some tools free.

## Questions

### Do I need my own Google Ads account?

Yes. These tools work on your own account, connected once per workspace through Get MCP Ads.

### Can my agent change things without my approval?

No. A change is previewed for free and applied only when you confirm it.

### How is it billed?

Per call, at the provider's price with no markup, from $0.05 per applied change. Your agent sees the price before it runs a tool.

[Google Ads](/tools/google-ads.md) · [Connection guide](/connect.md) · [Billing](/docs/billing.md)

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[HTML page](/tools/google-ads/campaign-management) · [Agent index](/llms.txt)
