# X Ads campaign management MCP 11 tools on your own X Ads account, from $0.05 per applied change. ## Implementations - [Activate an X Ads campaign](/providers/x-ads/activate-campaign.md): `x-ads/activate-campaign`, free preview, $0.05 per applied change. Activate a campaign (set entity_status=ACTIVE). Works on your own X Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs account id and campaign id. - [Activate an X Ads line item](/providers/x-ads/activate-line-item.md): `x-ads/activate-line-item`, free preview, $0.05 per applied change. Activate a line item (set entity_status=ACTIVE). Works on your own X Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs account id and line item id. - [Create an X ad post](/providers/x-ads/create-ad-post.md): `x-ads/create-ad-post`, free preview, $0.05 per applied change. Compose a promoted-only ("nullcasted") post to use as an ad creative. Works on your own X Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs account id and as user id. - [Create an X Ads campaign](/providers/x-ads/create-campaign.md): `x-ads/create-campaign`, free preview, $0.05 per applied change. Works on your own X Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs account id, funding instrument id and name. - [Create an X Ads line item](/providers/x-ads/create-line-item.md): `x-ads/create-line-item`, free preview, $0.05 per applied change. Create a line item (ad group) under a campaign. Works on your own X Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs account id, campaign id, daily budget amount local micro and more. - [Create an X Ads web event tag](/providers/x-ads/create-web-event-tag.md): `x-ads/create-web-event-tag`, free preview, $0.05 per applied change. Create a website conversion event tag (pixel); the returned id can be set as a line item's primary_web_event_tag Preview by default. Works on your own X Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs account id. - [Delete an X Ads web event tag](/providers/x-ads/delete-web-event-tag.md): `x-ads/delete-web-event-tag`, free preview, $0.05 per applied change. Delete a website conversion event tag Preview by default. Works on your own X Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs account id and web event tag id. - [Promote an X Ads post](/providers/x-ads/promote-post.md): `x-ads/promote-post`, free preview, $0.05 per applied change. Attach post(s) to a line item as its ad creative(s). Works on your own X Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs account id, line item id and tweet ids. - [Update an X Ads campaign](/providers/x-ads/update-campaign.md): `x-ads/update-campaign`, free preview, $0.05 per applied change. Rename a campaign or pause it (entity_status=PAUSED). Works on your own X Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs account id and campaign id. - [Update an X Ads line item](/providers/x-ads/update-line-item.md): `x-ads/update-line-item`, free preview, $0.05 per applied change. Update a line item's bid, budget, name, schedule, placements, goal, pacing, audience expansion (set audience_expansion=EXPANDED to turn on Optimized Targeting). Works on your own X Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs account id and line item id. - [Update an X Ads web event tag](/providers/x-ads/update-web-event-tag.md): `x-ads/update-web-event-tag`, free preview, $0.05 per applied change. Update a website conversion event tag Preview by default. Works on your own X Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs account id and web event tag id. ## Other capabilities - [X Ads reporting](/tools/x-ads/reporting.md): 16 tools, from $0.005 per call. - [X Ads creatives](/tools/x-ads/creatives.md): 10 tools, from $0.005 per call. - [X Ads audiences & targeting](/tools/x-ads/audiences.md): 6 tools, from $0.005 per call. ## Providers - [X Ads](/providers/x-ads.md): 44 tools, from $0.005 per call. ## Questions ### Do I need my own X Ads account? Yes. These tools work on your own account, connected once per workspace through Get MCP Ads. ### Can my agent change things without my approval? No. A change is previewed for free and applied only when you confirm it. ### How is it billed? Per call, at the provider's price with no markup, from $0.05 per applied change. Your agent sees the price before it runs a tool. [X Ads](/tools/x-ads.md) · [Connection guide](/connect.md) · [Billing](/docs/billing.md) --- [HTML page](/tools/x-ads/campaign-management) · [Agent index](/llms.txt)