Refresh an article that lost its rankings

An article that slipped, the keywords it still holds, the pages that now outrank it and what changed in the news since, turned into an update plan.

Steps

At most, per call

A content refresh brings an article that used to rank back in line with what searchers want and what the pages above it now cover. With Agentik, your AI reads the keywords the page holds and the live results page from DataForSEO, reads your page and the winners with Firecrawl, and finds what changed since you published with Serper.

Step 1: See what the page still ranks for
DataForSEO Labs lists the keywords the page ranks for today, with its position and their monthly volume, so you see what it still holds and what slipped.
- Google ranked keywordsDataForSEO · 100 keywords$0.08
Step 2: See who outranks it
The live results page for the article’s three main keywords shows who now ranks above it and which kinds of page Google prefers.
- Google organic SERPDataForSEO · 3 keywords$0.02
Step 3: Read your page and the winners
Firecrawl turns your article and the three best pages into text, so your AI compares their sections, depth and freshness with yours.
- Scrape a web page to markdownFirecrawl · 4 pages$0.01
Step 4: Find what changed since you published
Google News results since you published bring the launches, figures and changes the update should cover. The archived copy of your page is optional.
- Google News searchSerper · 2 searches$0.02
- Wayback Machine snapshot lookupInternet Archive · the page a year ago · optional, not in the totalFree
Step 5: Write the update plan
Your AI writes the plan section by section, with a source for each new fact, then a new title and meta description.
Your agent does this part, with no tool call.

Cost of the example

At most $0.12one run

One article in the United States, 100 ranked keywords, page one for its 3 main keywords, 4 pages read, 2 news searches.

Give this to your agent

Use my connected Agentik MCP server for this job: content refresh.

Refresh one of my articles. First ask me for its URL, my country and language.

List the keywords the page still ranks for with dataforseo/dataforseo-labs-google-ranked-keywords. For its three main keywords, check who ranks above it with dataforseo/google-organic. Read my page and the three best competing pages with firecrawl/scrape. Search what changed in the news since I published with serper/news.

Finish with the sections to add, rewrite or cut, the questions the winners answer that I don’t, the new facts to cite, and a new title and meta description.

Before running anything, inspect each tool with inspect_tool, ask me for any input you don’t have instead of inventing it, and tell me the total price. Wait for my go. At the end, tell me what Agentik charged.

3 providers, one connection

What you get

A section-by-section update plan.

You provide

The article URL
Country and language

Your agent returns

The keywords the page holds and the ones it lost
What the pages above it cover that it doesn’t
New facts and dates to cite
A section-by-section update plan with a new title

Update planExample layout

Section	Today	Pages above	Change
Introduction	Generic	Answer in two lines	Rewrite
Tool list	Missing tools	Covers more tools	Add
Pricing	Out of date	Updated this year	Update

Placeholders. Your rows come from your run.

Each provider does one part

No single provider covers this job. Your agent calls each one for its part, from one connection.

Good to know

Ranked keywords are DataForSEO estimates for the chosen country, not your Search Console data.
News results show what changed, not what ranks; your AI decides what is worth adding.

When to use something else

To watch hundreds of pages for decay every week, a content analytics tool with alerts fits better. This playbook refreshes the pages you pick, one at a time, with sources.

Questions

Do I need Search Console for this?

No. DataForSEO estimates the keywords a page ranks for from its own data. If you connect Search Console, the Search Console quick wins playbook works from your real clicks instead.

Couldn’t I just use DataForSEO directly?

For the keywords and the results pages, yes. Reading the pages takes Firecrawl and the news takes Serper, which makes three accounts and three bills. Through Agentik your AI calls all three from one connection, and the example costs at most $0.12.

What does the example cost?

At most $0.12, reserved before each call and settled at the measured usage.

When should I refresh an article?

When it loses positions, or when something in its topic changes, such as a new product, a new price or a new rule.

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