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Create a Google Ads campaign

It is always created PAUSED and there is no option to create it active: someone has to look at it before it spends. Works on your own Google Ads account, connected through Get MCP Ads. The preview is free; the change costs $0.05 when you confirm it. Needs customer id, name, channel type and more.

Inputs

4 required
Customer ID
Google Ads customer ID, with or without dashesRequired · customerId
Name
Campaign nameRequired · name
Channel type
Advertising channel (SEARCH, DISPLAY, SHOPPING, PERFORMANCE_MAX or DEMAND_GEN)Required · channelType
Daily budget
Daily budget in the account currencyRequired · dailyBudget
Login customer ID
Manager account ID, when the customer sits under an MCCOptional · loginCustomerId
Brand guidelines enabled
For Performance Max, explicitly pass false to create an empty paused campaign without campaign-level brand assetsOptional · brandGuidelinesEnabled
Eu political advertising
Required for execution: explicitly declare whether this campaign contains EU political advertisingOptional · euPoliticalAdvertising
Merchant ID
Merchant Center account ID; required for ShoppingOptional · merchantId
Feed label
Merchant Center feed label for ShoppingOptional · feedLabel
Validate only
Validate the atomic request with Google without creating any resourcesOptional · validateOnly
Confirm
Set to true to actually apply the changeOptional · confirm
Workspace ID
Authorized workspace ID from list_accounts/list_workspacesOptional · workspace_id
Reason
Why, in the person's words or from the evidence (e.g. CPA twice the target for 7 days)Optional · reason

Pricing

Price
Free preview, $0.05 per applied change
Billing
The provider’s price, with no markup. Billed for measured usage.

Call

Your agent reads the schema and the price with inspect_tool before it runs the tool.

MCP call
cURL command
TypeScript
Tool ID

Alternatives

Google Ads campaign management

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