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Triage a brand crisis in the first hour

In the first hour, how far a story about you spreads on X, Threads, TikTok, Reddit and the news, who drives it, and what people actually say.

Steps

At most, per call

Crisis triage measures how far a story has spread and what people believe, before you answer. With Agentik, your AI reads posts on X through the X API, Threads through TikHub, TikTok and Reddit through ScrapeCreators, and the news with Serper.

  1. Step 1: Read X and Threads

    The X API returns the latest posts about the issue with their reach, and TikHub the recent Threads posts.

  2. Step 2: Read TikTok and Reddit

    ScrapeCreators returns the latest TikToks and Reddit threads about it.

  3. Step 3: Read the news

    Serper shows whether the news has picked it up.

  4. Step 4: Recommend a first response

    Your AI writes how far it spread, who drives it, what people claim and a first response with its timing.

    Your agent does this part, with no tool call.

What you get

A first-hour crisis picture with a response.

You provide

  • Your brand
  • The issue in one line
  • When it started

Your agent returns

  • How far it spread on each platform
  • Who drives the conversation
  • What people claim and feel
  • A first response and when to send it
SpreadExample layout
PlatformVolumeWho drives itTone
XTwo large accountsAngry
TikTokOne creator videoMocking
NewsNot yet coveredNone

Placeholders. Your rows come from your run.

Each provider does one part

No single provider covers this job. Your agent calls each one for its part, from one connection.

Good to know

  • Rerun it every hour while the story moves; each run shows the change.
  • Your AI separates verified facts from claims it cannot check.

When to use something else

For round-the-clock crisis monitoring and a war room, use a media monitoring service and crisis counsel. This playbook gives the first-hour picture.

Questions

Can it replace a crisis team?

No. It gives the first-hour picture so your team decides faster.

Does it check facts?

It separates verified facts from claims it cannot check, and says which is which.

What does the example cost?

At most $1.52, reserved before each call and settled at the measured usage.

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